US Charter Schools Web Dialogue

Growing the Movement: Community & Media Relations

This Discussion is closed.

Cultivating Relationships with Education Reporters	6/7/04 8:07 AM
Author: Michelle Godard Terrell

Can the panelists recommend to charter founders and operators specific strategies on how to develop relationships with individual education reporters working for local newspapers and TV? Should they just call them directly, send press releases, craft personalized emails, or invite them for a school visit? What seems to work best?

Posted as a reply to: Community & Media Relations by Bob Montgomery

Discussion Thread:

Community & Media Relations
Submitted by Bob Montgomery on 6/7/04 5:40 AM
- What's your strategy based on?
  Submitted by Dan Quisenberry on 6/7/04 6:00 AM
  - Community & Media Relations Strategy
    Submitted by Michael Strait on 6/7/04 9:05 AM
    - targeting a common message?
      Submitted by mark i. m. thompson, ph.d. on 6/7/04 11:54 AM
      - Strategic Messaging about Chartering vs. Charter Schools?
        Submitted by Bob Montgomery on 6/7/04 5:22 PM
  - New report re charter schools & news media
    Submitted by Joe Nathan on 6/7/04 9:15 AM
- Community and Media Relations
  Submitted by David Harris on 6/7/04 6:04 AM
  - Response
    Submitted by lori porter on 6/7/04 6:15 AM
  - transparency, community and charter schools
    Submitted by MaryBeth Merritt on 6/7/04 7:10 AM
    - community expectations and fiscal hardships
      Submitted by mark i. m. thompson, ph.d. on 6/7/04 12:12 PM
    - Thinking and Learning Together
      Submitted by Roger W. Bourassa on 6/7/04 1:59 PM
      - Thinking and Learning Together Part II
        Submitted by Roger W. Bourassa on 6/7/04 2:10 PM
        
        Two years to open
        Submitted by Paula Crandall Decker on 6/7/04 2:24 PM
    - Schools within schools
      Submitted by Paula Crandall Decker on 6/7/04 2:13 PM
- Schools working together
  Submitted by lori porter on 6/7/04 6:08 AM
- An Information Plan
  Submitted by Paula Crandall Decker on 6/7/04 7:21 AM
- telling our stories
  Submitted by Gerry Vazquez on 6/7/04 7:24 AM
  - Humanizing Innovation & Change
    Submitted by Bob Montgomery on 6/7/04 4:45 PM
- Research "On Thin Ice"
  Submitted by Dan Quisenberry on 6/7/04 7:26 AM
  - organization seems key
    Submitted by Nancy Peden on 6/7/04 7:56 AM
    - National Coordination Efforts Underway
      Submitted by Dan Quisenberry on 6/7/04 10:33 AM
      - Centralized Web site vs. Centralized Organization
        Submitted by Bob Montgomery on 6/7/04 2:54 PM
- Cultivating Relationships with Education Reporters
  Submitted by Michelle Godard Terrell on 6/7/04 8:07 AM
  - Ways to develop relationships with education reporters
    Submitted by Lisa O'Brien on 6/7/04 9:24 AM
    - new media and our communties
      Submitted by mark i. m. thompson, ph.d. on 6/7/04 12:22 PM
      - Out of the box...
        Submitted by Debbie Beyer on 6/7/04 9:42 PM
    - developing relationships with reporters
      Submitted by Gary Larsen on 6/7/04 4:20 PM
      - Need to have a spokesperson at the start
        Submitted by Lisa O'Brien on 6/8/04 2:30 PM
  - Working w/Media
    Submitted by Shirley Johnson on 6/7/04 7:15 PM
- Media relations
  Submitted by curtis alston on 6/7/04 12:12 PM
  - Discuss Protocol
    Submitted by Paula Crandall Decker on 6/7/04 1:21 PM
  - State PIOs
    Submitted by D.L. Bearden on 6/7/04 4:55 PM
    - state pio's
      Submitted by curtis alston on 6/7/04 5:45 PM
  - Public Relations and media...
    Submitted by Debbie Beyer on 6/7/04 9:28 PM